Services

User Research

The fastest way to understand a difficult workflow is often to watch someone use it.

Illustrative photograph for user research
Illustrative photograph
User Research

Look at the task before drawing the screen

We plan interviews and task-based sessions around specific questions, then turn the findings into design decisions. Research can reveal overlooked exceptions, confusing language and steps that people work around every day.

Design review
  • User interviews & contextual inquiry
  • Usability testing sessions
  • Survey design & analysis
  • Persona & journey mapping
  • Research synthesis & actionable insights
In practice

User Research: a practical example

Observe the person who performs the task and the colleague who receives its output. Ask both about exceptions and workarounds. The handoff may reveal a requirement neither person mentions when describing only their own screen. Summarise observations separately from interpretations.

An illustrative scenario to discuss when planning your project.
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