Industries
Retail Analytics
Retail reports need to connect sales with stock, returns and the period being compared.
Retail Analytics
Follow the record to the next decision
We discuss measures and data sources that help teams investigate performance by item, location or channel without mixing incompatible definitions.
Workflows to examine
- Sales trend dashboards
- Store performance comparison
- Customer behavior analysis
- Basket & conversion analytics
- Custom report scheduling
In practice
Retail Analytics: a practical example
A store's sales decline while stock availability also changes. Compare sales, returns and out-of-stock periods before judging the trend. Review the analysis with someone who knows the promotion calendar and local trading conditions, and retain the definitions used for the comparison.
An illustrative scenario to discuss when planning your project.